Brand Manager

LOCATION: Bangkok
JOB TYPE: Full Time and Permanent
CATEGORY: FMCG

Salary: ฿120,000 – ฿180,000 per month

We are looking for a strategic and results-oriented Brand Manager to lead the development and execution of our brand strategy. The ideal candidate will have a strong understanding of the FMCG market, a proven track record in driving brand growth, and excellent leadership skills. You will be responsible for developing and implementing marketing plans, managing budgets, and collaborating with cross-functional teams to achieve business objectives.

Job Challenge:

  • Develop and execute the brand strategy to drive market share and profitability.
  • Create effective communication and advertising campaigns to enhance brand awareness and preference.
  • Develop and implement geographic-specific plans to achieve sales and distribution targets.
  • Analyze the brand’s financial performance, identify cost-saving opportunities, and improve profitability.
  • Collaborate with cross-functional teams to develop and execute annual marketing plans.
  • Manage external agencies to create integrated marketing campaigns.
  • Develop and manage the annual marketing budget and media plans.
  • Align brand plans with category strategy and senior management objectives.
  • Lead new product launches and line extensions.
  • Develop and coach team members.

Key Accountabilities:

  • Develop and implement brand strategy based on consumer insights and market trends.
  • Drive market share through effective marketing tactics and competitive analysis.
  • Develop and execute communication and media plans to maximize brand impact.
  • Optimize marketing spending and improve profitability.
  • Lead and develop the marketing team.

Qualifications:

  • Minimum 8 years of experience in brand management with a strong track record of success in the FMCG industry.
  • Proven ability to develop and execute successful marketing campaigns.
  • Strong analytical skills and financial acumen.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to work effectively with cross-functional teams.

A Referral Fee Applies:
If you refer the successful candidate ฿2,500 will be paid to you immediately after they are placed.
You will receive notification of their acceptance of an offer and expected payment date if you refer the successful candidate.
If you have been referred then please tick the 'I have been referred' box and fill in the referrers name & email address in the Job Application form.

Only Thai nationals residing in Thailand need to apply.

JOB APPLICATION

Please fill in the form below to submit your application:





    In order for your referrer to receive the ฿2,500 fee (if the applicant is placed), the following details MUST be completed when you submit this form




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